Forty percent of businesses may not exist in the next 10 years by refusing to adapt to social media and its impact on the company and its buyers. Learning how to benefit from social media doesn’t have to be complicated. If you personally can’t bend your mind around it, there are others who can. These people are driven to find the right types of content for your buyers and prospects so you can use your social media activity to find out what triggers your buyers interest, turning them into referral generators and advocates of your enterprise. Your new social media routine takes maybe 30 to 60 minutes a day, but manages to get backed up when it is not your personal priority.
Will 40% of companies die in the next 10 years then? Scribe Syndicate believes Darwin’s classic opinion that only people, companies and industries adapting to the change will survive.
If your company is not serious about change, you need to educate yourself. Find resources and guides that will help speed up your career. Don’t be passive in the race to digital transformation. Finding a social media content writer is a great first step. Scribe Syndicate is geared toward the small business preparing to innovate in this direction. Your competitor is another technology or media guru. Fear of this competitor’s thoughts should drive you to find every conceivable way to better serve your buyers. This doesn’t have anything to do with the size of your business.
Buyers are changing the way they contact and interact with businesses simply because of the ease of access to information. They don’t answer the phone or respond to cold calls or emails as they did before. They want to choose when to find a product or service when it is convenient for them. They will choose to connect with a business that sets its media apart from the rest and makes their experience relaxed and enjoyable. With continuous technological advances, this shift to putting consumers in the driver’s seat will remain.
If you are the leader of your business, you’re busy and have millions of things on your mind. But don’t jeopardize the health of your company. This means digital transformation and a shift from serving business partners first to serving customers first hoping that their success will promote your own in the end. If you believe the customer comes first, start making changes by getting your mind on track and understanding their new buying styles.
Explore further at: Sales for Life